News & Events
ALL-DAY FUNDRAISING WORKSHOP
"LAUNCHING YOUR FUNDRAISING CAMPAIGN"
Embarking on a fundraising campaign for any purpose is both an exciting and an overwhelming experience for any non-profit organization. The eager anticipation of generating potentially hundreds of thousands or even millions of dollars for your organization is frequently countered by the staggering amount of work that must be performed by a disproportionately small group of individuals. Complicating things further is the intense competition for donor dollars, the looming economic recession and ongoing cutbacks in government granting programs. In short, for some organizations the experience is absolutely frightening. Yet by adopting some basic strategies and approaches, non-profit groups can not only be assured a triumphant success for their campaign, they can also strengthen the overall effectiveness of their fund development programs.
Generating early momentum and feeding it until the target is achieved is the key to any successful fundraising campaign. Embracing this focus, participants in this day-long workshop will become acutely familiar with a sequence of steps that will initiate a succession of positive responses from lead donors that will set the tone for the entire appeal. Each of the techniques and solutions that will be introduced will be applicable to all types of fundraising drives including endowment, annual giving, research, deficit, emergency, and capital campaigns. Most important, participants will learn how to incorporate the facets of a fruitful campaign into their organization’s entire fund development program, thus enhancing their long-term sustainability.
With the aid of informative visual materials and sample campaign resources, participants enrolled in this interactive workshop will learn:
- How to construct a compelling Case For Support that articulates the needs of your campaign inspires people to give;
- About the components of your campaign’s infrastructure that supports the overall execution and management of your fund development initiatives;
- How to identify and assess the giving potential of your prospective donors;
- The fundamentals of the donor solicitation process;
- Easy approaches to making "the ask";
- The importance of treating donors as "stakeholders".
DATE: Friday, June 26th, 2009
TIME: 9:45 a.m. to 4:30 p.m.
LOCATION: Ramada Fredericton, 480 Riverside Drive, Fredericton, New Brunswick
PRESENTER: Mike Paquet, Principal, People First Resource Development
During his 16-year career in fund development, Mike Paquet has helped several community-based and grassroots non-profit groups throughout Southern Ontario to implement long-term sustainable fundraising and resource development programs. Driven by the concept that "people give to people", Mike has enabled several organizations to discover the enormous potential of major gift fundraising. Currently, Mike is the Principal of People First Resource Development and remains steadfastly committed to guiding non-profit groups towards long-term viability by emphasizing the importance of cultivating strong relations with individual and institutional donors in the community.
TARGET AUDIENCE: Staff, Board Members and Anyone Involved In Raising Funds For A Non-Profit Organization.
COST: $100.00 (Payment may be made by cash or cheque). Please make cheques payable to "People First Resource Development".
TO REGISTER: Call to reserve your space at (905) 318-6130. You may also reserve your space by sending an email to the attention of Mike Paquet at peoplefirstrd@cogeco.ca .
For those who wish to register by mail, would you please complete the registration contact form below and submit it with payment to:
People First Resource Development
1000 Upper Paradise Road, Unit 27
Hamilton, ON L9B 2S7
Yes, I wish to register for the "Launching Your Fundraising Campaign"
All-Day Fundraising Workshop for Friday, June 26th, 2009 at the Ramada Fredericton, located at 480 Riverside Drive in Fredericton, New Brunswick from 9:45 am to 4:30 pm.
Name: ______________________________ Title: __________________________
Organization: ________________________________________________________
Address: ____________________________________________________________
City: ________________________________ Postal Code: ___________________
Tel: ____________________________ Fax: ______________________________
Email: ______________________________________________________________
Please enclose payment of $100.00 with this completed registration form. Please ensure that all cheques are made payable to "People First Resource Development".
